ProDent Clinic Sofia
According to our open methodology, this clinic scored 45.6/100 for transparency, reputation, service accessibility, and digital visibility.
Overall rank: #11 of 12 ranked clinics · Last checked: 17 September 2026
Positions by Rating Profile
- Overall Transparency & Trust#1145.6/100
- Best for Expats#1143.5/100
- Best for Dental Implantsnot ranked
- Best for Emergency Dental Carenot ranked
- Best Price Transparency#1134.5/100
- Best English-speaking Clinics#1049.8/100
- Best for Families / Children#643.5/100
- Sleep Dentistry (GA / deep sedation)not ranked
General Anaesthesia & Deep Sedation
Whether the clinic documents treatment under general anaesthesia or deep / twilight sedation — "sleep dentistry", where the patient is asleep and unaware (does not feel, see, or hear the procedure). Ordinary conscious sedation, where the patient stays awake and responsive, does not count here. This is informational and does not affect the transparency score.
- ? General anaesthesia / deep sedation (sleep dentistry) — Not verified No sedation/general anaesthesia information found on site or in search.
Summary
Appointment-based private practice offering preventative, aesthetic, prosthetic, endodontic and periodontal dentistry, plus snoring/OSA and bruxism appliance therapy and children's dentistry. Team includes a named professor and two named dentists; English site available.
Strengths
- Information Transparency: 20 of 20 points.
- No red flags identified in public sources.
Weaknesses
- Price Transparency: 0 of 15 verifiable points (missing: prices or price ranges published; cleaning price listed; filling price listed; crown price listed; implant price listed; consultation price listed; x-ray / imaging price listed)
- Reputation & Reviews: 8.5 of 18 verifiable points (missing: review recency; tripAdvisor presence; other review platforms)
- Medical Infrastructure: 3.5 of 11 verifiable points (missing: implantology; orthodontics; oral surgery; emergency care)
- AI & Search Visibility: 4 of 10 verifiable points (missing: mentioned for: best dentist Sofia; mentioned for: English speaking dentist Sofia; mentioned for: dental implants Sofia; mentioned for: emergency dentist Sofia; mentioned for: Sofia dental clinic for expats)
Score Breakdown
Every criterion below is scored from public sources. ✓ verified yes · ✗ verified no / not found · ◐ partial · ? unverified (scores 0, not a negative finding).
Information Transparency
Whether basic facts about the clinic - its team, premises, services, and location - are publicly verifiable.
| ✓ | Has a working website [s3] | 4/4 |
| ✓ | Dentist names listed [s3] | 3/3 |
| ✓ | Dentist specializations listed [s3] | 2/2 |
| ✓ | Real clinic photos [s3] | 2/2 |
| ✓ | Service list published [s3] | 3/3 |
| ✓ | Clear contact details [s3] | 2/2 |
| ✓ | English website version [s3] | 2/2 |
| ✓ | Address and map published Full address published; no map link captured. [s3] | 2/2 |
Price Transparency
Whether patients can estimate costs before visiting. Published price ranges count; exact prices are not required.
| ✗ | Prices or price ranges published [s3] | 0/3 |
| ✗ | Cleaning price listed Full service list read in English; no prices published for any treatment, including cleaning [prodent-clinic-sofia-deepen-8] | 0/2 |
| ✗ | Filling price listed No prices published on any service page [prodent-clinic-sofia-deepen-11] | 0/2 |
| ✗ | Crown price listed Prosthetics page describes crowns/bridges/dentures with no prices [prodent-clinic-sofia-deepen-12] | 0/2 |
| ✗ | Implant price listed Implantology is not among the clinic's listed services, and no price is published anywhere on the site [prodent-clinic-sofia-deepen-13] | 0/2 |
| ✗ | Consultation price listed Online appointment booking exists but no consultation fee or 'free' wording is published [prodent-clinic-sofia-deepen-14] | 0/2 |
| ✗ | X-ray / imaging price listed No imaging equipment or price is described anywhere on the site [prodent-clinic-sofia-deepen-15] | 0/2 |
Reputation & Reviews
Public review signals. The Google rating is adjusted with a Bayesian prior (rating 4.0, weight 25) so a 5.0 from a handful of reviews does not outrank a 4.8 from hundreds.
| ◐ | Google rating (Bayesian-adjusted) as of 2026-08-26; listed on Google under 'ProDent Clinic Sofia - Dental clinic Dr. Albena Veselinova' [prodent-clinic-sofia-deepen] | 3/6 |
| ◐ | Google review volume [prodent-clinic-sofia-deepen] | 0.5/3 |
| ✗ | Review recency All five reviews on the clinic’s Google listing read on 2026-09-17; the newest is dated 2023-04-09 [prodent-clinic-sofia-deepen-16] | 0/3 |
| ? | Clinic responds to reviews None of the 5 reviews read is dated within the last 24 months (newest 2023-04-09), so whether the owner answers reviews cannot be judged. [prodent-clinic-sofia-deepen-27] | 0/2 |
| ✓ | No recurring complaints Histogram 5.0/5 (0 reviews below 5★); all 5 readable reviews positive with no complaint [prodent-clinic-sofia-deepen-18] | 2/2 |
| ✓ | No suspicious review patterns 100% 5★ but base of only 5 reviews (below the base>30 threshold); dates spread 2020-2023, accounts mostly established [prodent-clinic-sofia-deepen-10] | 2/2 |
| ✓ | Active Facebook presence [prodent-clinic-sofia-deepen-2] | 1/1 |
| ✗ | TripAdvisor presence No TripAdvisor listing found; site does not link to TripAdvisor [prodent-clinic-sofia-deepen-17] [prodent-clinic-sofia-deepen-23] | 0/0.5 |
| ✗ | Other review platforms Not in WhatClinic's full Sofia catalogue and no TripAdvisor listing; the clinic's site and Google listing link no review platform [prodent-clinic-sofia-deepen-24] [prodent-clinic-sofia-deepen-25] [prodent-clinic-sofia-deepen-17] | 0/0.5 |
Medical Infrastructure
The range of publicly documented equipment and services. This measures documented availability, not clinical quality.
| ? | On-site X-ray | 0/2 |
| ? | CBCT (3D imaging) | 0/2 |
| ✗ | Implantology Implantology is not among the clinic's listed services [prodent-clinic-sofia-deepen-13] | 0/2 |
| ✗ | Orthodontics Orthodontics is not among the clinic's listed services [prodent-clinic-sofia-deepen-19] | 0/2 |
| ✗ | Oral surgery Oral surgery is not among the clinic's listed services [prodent-clinic-sofia-deepen-20] | 0/2 |
| ✓ | Pediatric dentistry Children's dentistry listed. [s3] | 1.5/1.5 |
| ✗ | Emergency care No emergency or same-day service documented; clinic works strictly by appointment [prodent-clinic-sofia-deepen-21] | 0/1.5 |
| ✓ | Works with international patients English site targeting international patients. [s3] | 2/2 |
Communication & Service
How easy it is to contact the clinic, get answers, and book - especially for international patients.
| ✗ | WhatsApp / LINE available Contact page lists phone, e-mail and an online form only [prodent-clinic-sofia-deepen-9] | 0/2 |
| ? | Response speed | 0/1.5 |
| ✓ | English spoken [s3] | 2.5/2.5 |
| ✓ | Pre-visit consultation possible Online appointment booking form available on the site [prodent-clinic-sofia-deepen-22] | 1.5/1.5 |
| ✓ | Clear service explanations [s3] | 1/1 |
| ✗ | Convenient opening hours Own site: Mon-Fri 8:00-17:30, closed weekends — closes before 18:00 and no weekend hours [prodent-clinic-sofia-deepen-21] | 0/1.5 |
AI & Search Visibility
Whether the clinic is discoverable when patients search - including via AI assistants. Checked with fixed queries: "best dentist Sofia", "English speaking dentist Sofia", "dental implants Sofia", "emergency dentist Sofia", "Sofia dental clinic for expats".
| ✗ | Mentioned for: best dentist Sofia [prodent-clinic-sofia-deepen-3] | 0/1 |
| ✗ | Mentioned for: English speaking dentist Sofia [prodent-clinic-sofia-deepen-4] | 0/1 |
| ✗ | Mentioned for: dental implants Sofia [prodent-clinic-sofia-deepen-5] | 0/1 |
| ✗ | Mentioned for: emergency dentist Sofia [prodent-clinic-sofia-deepen-6] | 0/1 |
| ✗ | Mentioned for: Sofia dental clinic for expats [prodent-clinic-sofia-deepen-7] | 0/1 |
| ✓ | Structured data on website JSON-LD on the homepage declares LocalBusiness. [prodent-clinic-sofia-deepen-26] | 1.5/1.5 |
| ◐ | Google indexing quality [sq] | 1/2 |
| ✓ | Dedicated service pages [s3] | 1.5/1.5 |
Ranking leaders in AI answers
The queries above are this index's own check. The three leading clinics have also been measured in full: how often ChatGPT and Gemini name them when a patient asks them to recommend a dentist.
- #1Sofia Implant Centre51 of 100View report →
- #2Medstom Dental Clinic19.9 of 100View report →
- #3Ortodent Dental Clinic8.6 of 100View report →
Measured by Ansmeter, 7 October 2026 – 8 October 2026. Ansmeter is an affiliated service. Its figure is not part of this rating and does not affect positions — scores change only when public data changes.
Licensing & Credentials
Whether the clinic publishes its operating licence and the dentists working there together with their professional licence numbers. A verified “not published” is recorded as a red flag; data we have not checked yet is shown as unverified and carries no penalty.
Clinic operating licence: 220211200987 (Outpatient Practice for Primary Dental Care - Individual Practice ProDent EOOD) (IAMN/his.bg outpatient-care registry (clinic scope, open). Searched Cyrillic 'Prodent' filtered to Sofia (city 68134); of 4 candidates only this one is an active individual dental practice named 'ProDent', registered 2020-11-09, statusCode 2. 2026-08-26.) [prodent-clinic-sofia-lic]
Dentists & professional licences
| Dentist | Specialization | Licence No. | Notes |
|---|---|---|---|
| Prof. Dr. Rumen Benchev [s3] [prodent-clinic-sofia-doclic] [prodent-clinic-sofia-doclic-2] | — | not verified | — |
| Dr. med. dent. Mariya Bencheva [s3] [prodent-clinic-sofia-doclic-3] [prodent-clinic-sofia-bzs-220011499] | — | 220011499 | LPK number in the public register of BZS, the dentists’ professional body; membership rights uninterrupted, so entitled to practise (checked 30 September 2026). |
| Dr. Albena Veselinova [s3] [prodent-clinic-sofia-doclic-4] [prodent-clinic-sofia-bzs-220001997] | — | 220001997 | LPK number in the public register of BZS, the dentists’ professional body; membership rights uninterrupted, so entitled to practise (checked 30 September 2026). |
Dentists are named; their licence numbers have not been checked against public sources yet — unverified, no penalty.
Red Flags
No red flags identified in the public sources we reviewed.
Data We Could Not Verify
- Reputation & Reviews: Clinic responds to reviews
- Medical Infrastructure: On-site X-ray
- Medical Infrastructure: CBCT (3D imaging)
- Communication & Service: Response speed
Unverified items score 0 points but are not treated as negative findings. If you can document any of them, please send a correction.
Contact Information
| Website | https://en.prodentclinicsofia.com/ |
|---|---|
| Phone | +359 888 63 73 80 |
| https://www.facebook.com/prodentclinicsofia | |
| Google Maps | Map listing |
| Address | Elisaveta Bagryana Str. 14, Floor 1, Office 1, 1111 Sofia, Bulgaria |
Contact details are provided for identification only and may change; verify with the clinic directly.
Sources
| ID | Source | What it supports | Accessed |
|---|---|---|---|
| s3 | https://en.prodentclinicsofia.com/ | Clinic name, address, contacts, named dentists, services, English version, hours. | 2026-07-12 |
| sq | search:Sofia dental clinic for expats | AI/search visibility scout 2026-07-12 | 2026-07-12 |
| prodent-clinic-sofia-lic | https://registries.his.bg/api/V1/outpatientcare/getOutpatientCareWi… | Record: "Outpatient Practice for Primary Care - Individual Practice ProDent" EOOD, reg. no. 220211200987, city 68134 (Sofia), registered 2020-11-09, statusCode 2. | 2026-08-26 |
| prodent-clinic-sofia-doclic | https://www.prodentclinicsofia.com/prof-d-r-rumen-benchev | ProDent Clinic Sofia's own team-bio page lists Prof. Dr. Rumen Benchev as an ENT specialist (otorhinolaryngologist) — "a specialist in Ear, Nose and Throat (ENT) and our interdisciplinary consultant" — a physician and interdisciplinary consultant, not a dentist. | 2026-08-26 |
| prodent-clinic-sofia-doclic-2 | https://blsbg.eu/bg/medics/search?DocSearch%5Busername%5D=%D0%A0%D1… | Bulgarian Medical Association (BLS) national physician register, eBLS: single match "Professor Dr. Rumen Yordanov Benchev", UIN 2300008163, Sofia-grad Region, Specialty: ENT diseases (ear-nose-throat) - active licensed physician, not registered as a dentist. | 2026-08-26 |
| prodent-clinic-sofia-doclic-3 | https://pub.registerbzs.org/reg.php?name=%D0%9C%D0%B0%D1%80%D0%B8%D… | Dr. Mariya Rumenova Bencheva, LPK 220011499, active (continuous membership rights), address Sofia 1111, Geo Milev neighbourhood, 14 Elisaveta Bagryana St., office 1, floor 1. | 2026-08-26 |
| prodent-clinic-sofia-doclic-4 | https://pub.registerbzs.org/reg.php?name=%D0%90%D0%BB%D0%B1%D0%B5%D… | Dr. Albena Sandova Veselinova, LPK 220001997, active, address Sofia, Elisaveta Bagryana St. № 14, specialty General dental medicine. | 2026-08-26 |
| prodent-clinic-sofia-deepen | https://www.google.com/maps/place/ProDent+Clinic+Sofia-+Dental+clin… | Google rating 5.0 (5 reviews) as of 2026-08-26 | 2026-08-26 |
| prodent-clinic-sofia-deepen-2 | https://www.facebook.com/prodentclinicsofia | Live Facebook page 'ProDent Clinic' (640+ followers) - accessed 2026-08-26 | 2026-08-26 |
| prodent-clinic-sofia-deepen-3 | search:best dentist Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| prodent-clinic-sofia-deepen-4 | search:english speaking dentist Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| prodent-clinic-sofia-deepen-5 | search:dental implants Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| prodent-clinic-sofia-deepen-6 | search:emergency dentist Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| prodent-clinic-sofia-deepen-7 | search:dentist for expats Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| prodent-clinic-sofia-deepen-8 | https://en.prodentclinicsofia.com/our-services | Service pages (Preventative, Esthetic, Prosthetic, Endodontology, Periodontology, Snoring/OSA, Bruxism, Whitening, Children) describe treatments with no prices anywhere on the site | 2026-09-17 |
| prodent-clinic-sofia-deepen-9 | https://en.prodentclinicsofia.com/contact | "Do not hesitate to contact us by phone, e-mail or directly using the contact form" — no WhatsApp or LINE number/link found on the site | 2026-09-17 |
| prodent-clinic-sofia-deepen-10 | https://www.google.com/maps?cid=1180153283715982523&hl=en | Google listing 2026-09-17: review dates 2020-05, 2020-07, 2021-03, 2023-04 x2; accounts include Local Guides with 15-94 prior reviews | 2026-09-17 |
| prodent-clinic-sofia-deepen-11 | https://en.prodentclinicsofia.com/our-services | Full service list read; no filling price found | 2026-09-17 |
| prodent-clinic-sofia-deepen-12 | https://en.prodentclinicsofia.com/our-services | Prosthetics and Oral Rehabilitation section (crowns, bridges, dentures) has no price | 2026-09-17 |
| prodent-clinic-sofia-deepen-13 | https://en.prodentclinicsofia.com/our-services | Complete service list (Preventative, Esthetic, Prosthetic, Endodontology, Periodontology, Snoring/OSA, Bruxism, Whitening, Children) has no implantology item or price | 2026-09-17 |
| prodent-clinic-sofia-deepen-14 | https://en.prodentclinicsofia.com/contact | Contact page offers phone, e-mail and an online booking form; no consultation price or free-consultation wording | 2026-09-17 |
| prodent-clinic-sofia-deepen-15 | https://en.prodentclinicsofia.com/our-services | Full service list read; no X-ray/imaging item or price | 2026-09-17 |
| prodent-clinic-sofia-deepen-16 | https://www.google.com/maps?cid=1180153283715982523&hl=en | Google listing 2026-09-17: all 5 reviews shown (base = 5), newest exact date 2023-04-09 | 2026-09-17 |
| prodent-clinic-sofia-deepen-18 | https://www.google.com/maps?cid=1180153283715982523&hl=en | Google listing 2026-09-17: histogram 5★ 5 / 4★ 0 / 3★ 0 / 2★ 0 / 1★ 0; all 5 reviews 5★, no complaint theme | 2026-09-17 |
| prodent-clinic-sofia-deepen-19 | https://en.prodentclinicsofia.com/our-services | Complete service list has no orthodontics/braces item | 2026-09-17 |
| prodent-clinic-sofia-deepen-20 | https://en.prodentclinicsofia.com/our-services | Complete service list (Preventative, Esthetic, Prosthetic, Endodontology, Periodontology, Snoring/OSA, Bruxism, Whitening, Children) has no oral surgery/extraction item | 2026-09-17 |
| prodent-clinic-sofia-deepen-21 | https://en.prodentclinicsofia.com/contact | "Opening hours by appointment. Monday - Friday: 8:00 - 17:30, Saturday and Sunday: closed"; no emergency wording found on the site | 2026-09-17 |
| prodent-clinic-sofia-deepen-22 | https://en.prodentclinicsofia.com/contact | "Book an appointment online" / "Schedule an appointment online or just ask us any questions" form on the contact page | 2026-09-17 |
| prodent-clinic-sofia-deepen-17 | https://www.tripadvisor.com/TypeAheadJson?action=API&query=Prodent%… | TripAdvisor's own search for "Prodent Clinic Sofia" returned no relevant results at all | 2026-09-29 |
| prodent-clinic-sofia-deepen-23 | https://en.prodentclinicsofia.com/ | Clinic's own homepage HTML read in full; no tripadvisor.com link anywhere on the page | 2026-09-29 |
| prodent-clinic-sofia-deepen-24 | https://www.whatclinic.com/dentists/bulgaria/sofia | WhatClinic's Sofia dentist catalogue, all 85 listings over 8 result pages: no ProDent listing; the similarly named "Dental Pro" and "Denta Pro Dental Center" are other practices, at other addresses and with other dentists. Read 2026-09-29. | 2026-09-29 |
| prodent-clinic-sofia-deepen-25 | https://en.prodentclinicsofia.com/ | The clinic's site links out only to its Facebook page; no review-platform link. Its Google listing gives only this site. Read 2026-09-29. | 2026-09-29 |
| prodent-clinic-sofia-bzs-220011499 | https://pub.registerbzs.org/reg.php?name=&midname=&surname=&uin=220… | BZS public register, record for LPK 220011499: Dr. Maria Rumenova Bencheva, status "uninterrupted membership rights" (the register's mark that the dentist may practise), registered with the Sofia regional college. | 2026-09-30 |
| prodent-clinic-sofia-bzs-220001997 | https://pub.registerbzs.org/reg.php?name=&midname=&surname=&uin=220… | BZS public register, record for LPK 220001997: Dr. Albena Sandova Veselinova, status "uninterrupted membership rights" (the register's mark that the dentist may practise), registered with the Sofia regional college. | 2026-09-30 |
| prodent-clinic-sofia-deepen-26 | https://en.prodentclinicsofia.com/ | Homepage HTML read on 2026-10-02: JSON-LD declares the type LocalBusiness, alongside WebSite. | 2026-10-02 |
| prodent-clinic-sofia-deepen-27 | https://www.google.com/maps?cid=1180153283715982523&hl=en | Google listing "ProDent Clinic Sofia- Dental clinic Dr. Albena Veselinova" (Dentist; Geo Milev, ul. "Elisaveta Bagryana" 14, 1, 1111 Sofia, Bulgaria), read 2026-10-02 in 2 review orders (lowest-rated first, newest first): 5.0 from 5 reviews (1★ 0 / 2★ 0 / 3★ 0 / 4★ 0 / 5★ 5); 5 distinct reviews read, dated 2020-05-23 to 2023-04-09, 0 with an owner reply. | 2026-10-05 |
Change History
| Date | Change |
|---|---|
| 2026-10-02 | Read the clinic's website HTML on 2026-10-02: structured data: present. |
| 2026-09-29 | Checked whether the clinic is listed on other review platforms: it is absent from WhatClinic's full Sofia dentist catalogue, has no TripAdvisor listing, and neither its site nor its Google listing links a review platform. |
| 2026-09-29 | Checked TripAdvisor's own search and the clinic's website for a TripAdvisor profile: none found on either channel. |
| 2026-09-29 | Corrected 2026-09-29: clinic responds to reviews now unverified: with 5 Google reviews a missing owner reply shows nothing yet. |
| 2026-09-17 | Re-read on 2026-09-17: the clinic's full service list, team, contact and hours pages in English, plus its Google listing. Recorded: no prices published for any treatment; implantology, orthodontics, oral surgery and emergency care not among the clinic's services; no WhatsApp/LINE; online appointment booking available; hours Monday-Friday 8:00-17:30 with no weekend opening. Google reviews (all 5) are positive with no owner replies and no signs of manipulation. Still unverified: TripAdvisor and other review-platform presence; on-site imaging equipment. |
| 2026-09-07 | opaque_prices flag removed under methodology v1.4.0 (no evidence of bait/opacity; non-publication is scored by price criteria). |
| 2026-08-26 | Deepen 2026-08-26: rechecked website/contacts/operating status (unchanged); added Google rating (5.0/5) and a verified live Facebook page as external sources; visibility scout 5 queries - not present in any; no uncited sources found to triage; no sedation info found (left null). |
| 2026-08-26 | License verification 2026-08-26 against BZS dentist register and IAMN/his.bg outpatient-care registry: clinic registration found (220211200987); Mariya Bencheva and Albena Veselinova confirmed active BZS members at ProDent's own address; Rumen Benchev is an ENT physician per the clinic's own site (BLS UIN 2300008163), not a dentist - out of scope for the BZS register, recorded as null not false. |
| 2026-07-12 | Initial data collection. |
A question or a correction?
Have a question, a suggestion, or a correction to this page? Get in touch — we read every message. Verified data corrections are reviewed against sources and applied with a public change-history entry.