Ortodent Dental Clinic
According to our open methodology, this clinic scored 82.2/100 for transparency, reputation, service accessibility, and digital visibility.
Overall rank: #3 of 12 ranked clinics · Last checked: 17 September 2026
82.2/100
8.6 of 100
Visibility in ChatGPT and Gemini answers
How often ChatGPT and Gemini name this clinic when a patient asks them to recommend a dentist. Measured by Ansmeter, 8 October 2026.
Ansmeter is an affiliated service. Its figure is not part of this rating and does not affect positions — scores change only when public data changes.
Positions by Rating Profile
- Overall Transparency & Trust#382.2/100
- Best for Expats#379.3/100
- Best for Dental Implants#381.5/100
- Best for Emergency Dental Carenot ranked
- Best Price Transparency#289.6/100
- Best English-speaking Clinics#378.2/100
- Best for Families / Children#281.4/100
- Sleep Dentistry (GA / deep sedation)not ranked
General Anaesthesia & Deep Sedation
Whether the clinic documents treatment under general anaesthesia or deep / twilight sedation — "sleep dentistry", where the patient is asleep and unaware (does not feel, see, or hear the procedure). Ordinary conscious sedation, where the patient stays awake and responsive, does not count here. This is informational and does not affect the transparency score.
- ? General anaesthesia / deep sedation (sleep dentistry) — Not verified No sedation/general anaesthesia info found on site (orthodontics/pediatric/general dentistry) or in search.
Summary
Dental clinic in the Lozenets district offering general and pediatric dentistry and orthodontics. Bulgarian-language site with limited published detail; extended weekday and Saturday hours.
Strengths
- Information Transparency: 18 of 20 points.
- Price Transparency: 15 of 15 points.
- Reputation & Reviews: 19 of 20 points.
- No red flags identified in public sources.
Weaknesses
- AI & Search Visibility: 4 of 10 verifiable points (missing: mentioned for: best dentist Sofia; mentioned for: English speaking dentist Sofia; mentioned for: dental implants Sofia; mentioned for: emergency dentist Sofia; mentioned for: Sofia dental clinic for expats)
Score Breakdown
Every criterion below is scored from public sources. ✓ verified yes · ✗ verified no / not found · ◐ partial · ? unverified (scores 0, not a negative finding).
Information Transparency
18 / 20
Whether basic facts about the clinic - its team, premises, services, and location - are publicly verifiable.
| ✓ | Has a working website [s8] | 4/4 |
| ✓ | Dentist names listed Corrected: the clinic's team page names six dentists and two support staff with individual bio pages [ortodent-deepen-9] | 3/3 |
| ✓ | Dentist specializations listed Orthodontics, pediatric dentistry. [s8] | 2/2 |
| ✓ | Real clinic photos Own-hosted individual staff headshots on the team page, not stock imagery [ortodent-deepen-15] | 2/2 |
| ✓ | Service list published [s8] | 3/3 |
| ✓ | Clear contact details Phone published; email not shown. [s8] | 2/2 |
| ✗ | English website version [s8] | 0/2 |
| ✓ | Address and map published Corrected: full street address published on the contact page [ortodent-deepen-16] | 2/2 |
Price Transparency
15 / 15
Whether patients can estimate costs before visiting. Published price ranges count; exact prices are not required.
| ✓ | Prices or price ranges published Corrected: a very detailed itemised price list is published, covering exams, cleaning, fillings, crowns, orthodontics, surgery and implants [ortodent-deepen-11] | 3/3 |
| ✓ | Cleaning price listed Ultrasound tartar/plaque cleaning €80 [ortodent-deepen-17] | 2/2 |
| ✓ | Filling price listed Composite filling from €80 (1 surface) [ortodent-deepen-18] | 2/2 |
| ✓ | Crown price listed Metal-ceramic crown €270, all-ceramic/zirconia €370 [ortodent-deepen-19] | 2/2 |
| ✓ | Implant price listed Implant placement (BioHorizons) €850 [ortodent-deepen-20] | 2/2 |
| ✓ | Consultation price listed Initial exam €25, routine checkup €20 [ortodent-deepen-21] | 2/2 |
| ✓ | X-ray / imaging price listed The clinic advertises free use of its X-ray [ortodent-deepen-22] | 2/2 |
Reputation & Reviews
19 / 20
Public review signals. The Google rating is adjusted with a Bayesian prior (rating 4.0, weight 25) so a 5.0 from a handful of reviews does not outrank a 4.8 from hundreds.
| ✓ | Google rating (Bayesian-adjusted) as of 2026-08-26 [ortodent-deepen] | 6/6 |
| ◐ | Google review volume [ortodent-deepen] | 2.5/3 |
| ✓ | Review recency Newest Google review is dated 2026-09-21 (listing read 2026-09-26). [ortodent-gbp-2026-09-26] | 3/3 |
| ✓ | Clinic responds to reviews Owner replies to all 5 readable reviews, most recently 2025-11-04 [ortodent-deepen-24] | 2/2 |
| ✓ | No recurring complaints Histogram 1-2★ 11 of 347 (3.2%); the 5 readable reviews are all 5★ with no complaint theme [ortodent-deepen-25] | 2/2 |
| ✓ | No suspicious review patterns Histogram not 100% 5★; review dates spread across ~15 months; reviewer accounts mixed with history [ortodent-deepen-26] | 2/2 |
| ✓ | Active Facebook presence [ortodent-deepen-2] | 1/1 |
| ✗ | TripAdvisor presence No TripAdvisor listing found; site does not link to TripAdvisor [ortodent-deepen-23] [ortodent-deepen-32] | 0/0.5 |
| ✓ | Other review platforms Listed on WhatClinic as "Dental Clinic 'Orthodent'"; the founding dentist named there, Dr Tsvetelina Uzunova, is the clinic's chief dentist and owner [ortodent-deepen-33] [ortodent-deepen-9] | 0.5/0.5 |
Medical Infrastructure
11.5 / 15
The range of publicly documented equipment and services. This measures documented availability, not clinical quality.
| ✓ | On-site X-ray Free in-house X-ray use advertised to patients [ortodent-deepen-27] | 2/2 |
| ? | CBCT (3D imaging) | 0/2 |
| ✓ | Implantology BioHorizons implant placement priced and offered [ortodent-deepen-28] | 2/2 |
| ✓ | Orthodontics [s8] | 2/2 |
| ✓ | Oral surgery Dedicated oral surgeon on staff and an extensive priced oral-surgery service list [ortodent-deepen-13] | 2/2 |
| ✓ | Pediatric dentistry [s8] | 1.5/1.5 |
| ✗ | Emergency care No emergency or same-day service documented across the team, pricing or dedicated service pages; not among the clinic's Google Business Profile categories [ortodent-deepen-29] | 0/1.5 |
| ✓ | Works with international patients Recommended by name in an expat Facebook community as an English-friendly option [ortodent-deepen-3] | 2/2 |
Communication & Service
6.5 / 10
How easy it is to contact the clinic, get answers, and book - especially for international patients.
| ✗ | WhatsApp / LINE available Contact page lists phone, e-mail and a contact form only [ortodent-deepen-10] | 0/2 |
| ? | Response speed | 0/1.5 |
| ✓ | English spoken No English site version, but multiple independent Google reviews describe personal treatment in English [ortodent-deepen-12] | 2.5/2.5 |
| ✓ | Pre-visit consultation possible Online appointment booking and contact form available site-wide [ortodent-deepen-30] | 1.5/1.5 |
| ✓ | Clear service explanations Dedicated service pages explain when treatment is needed, what the exam covers and what the procedure involves, not just a price list [ortodent-deepen-31] | 1/1 |
| ✓ | Convenient opening hours Mon-Fri 8:30-19:30; Sat 8:30-14:00. [s8] | 1.5/1.5 |
AI & Search Visibility
4 / 10
Whether the clinic is discoverable when patients search - including via AI assistants. Checked with fixed queries: "best dentist Sofia", "English speaking dentist Sofia", "dental implants Sofia", "emergency dentist Sofia", "Sofia dental clinic for expats".
| ✗ | Mentioned for: best dentist Sofia [ortodent-deepen-4] | 0/1 |
| ✗ | Mentioned for: English speaking dentist Sofia [ortodent-deepen-5] | 0/1 |
| ✗ | Mentioned for: dental implants Sofia [ortodent-deepen-6] | 0/1 |
| ✗ | Mentioned for: emergency dentist Sofia [ortodent-deepen-7] | 0/1 |
| ✗ | Mentioned for: Sofia dental clinic for expats [ortodent-deepen-8] | 0/1 |
| ✓ | Structured data on website Organization JSON-LD present across the site [s8] | 1.5/1.5 |
| ◐ | Google indexing quality [sq] | 1/2 |
| ✓ | Dedicated service pages Ten dedicated service pages with individual URLs [ortodent-deepen-14] | 1.5/1.5 |
Licensing & Credentials
Whether the clinic publishes its operating licence and the dentists working there together with their professional licence numbers. A verified “not published” is recorded as a red flag; data we have not checked yet is shown as unverified and carries no penalty.
Clinic operating licence: not checked against public sources yet — unverified, no penalty
Dentists & professional licences
No published dentist roster is recorded for this clinic yet — unverified, no penalty.
Red Flags
No red flags identified in the public sources we reviewed.
Data We Could Not Verify
- Medical Infrastructure: CBCT (3D imaging)
- Communication & Service: Response speed
Unverified items score 0 points but are not treated as negative findings. If you can document any of them, please send a correction.
Contact Information
| Website | https://ortodentbg.com/ |
|---|---|
| Phone | +359 878 306 605 |
| https://www.facebook.com/OrtodentDentalClinic/ | |
| Google Maps | Map listing |
| Address | ul. Gorski patnik 45, Lozenets, 1421 Sofia, Bulgaria |
Contact details are provided for identification only and may change; verify with the clinic directly.
Sources
| ID | Source | What it supports | Accessed |
|---|---|---|---|
| s8 | https://ortodentbg.com/ | Site-wide structured-data read (40 pages) found JSON-LD types including Organization alongside page-level types | 2026-09-17 |
| sq | search:зъболекар София зъбна клиника | AI/search visibility scout 2026-07-12 | 2026-07-12 |
| ortodent-lic | https://registries.his.bg/api/V1/outpatientcare/getOutpatientCareWi… | 3 records returned: "AIPPDP - ORTODENT" EOOD (222111200520, active); two further records for an entity styled "ORTODENT" together with the name of a dentist and the abbreviation "IPPDP" EOOD (221011200837, statusCode 5, and 220911200732, statusCode 2) - none confirmable against the clinic's own unnamed-staff website. | 2026-08-26 |
| ortodent-deepen | https://www.google.com/maps/place/%D0%94%D0%B5%D0%BD%D1%82%D0%B0%D0… | Google rating 4.9 (342 reviews) as of 2026-08-26 | 2026-08-26 |
| ortodent-deepen-2 | https://www.facebook.com/OrtodentDentalClinic/ | "Dental Clinic - Ortodent" Facebook page, 4.8K+ followers - accessed 2026-08-26 | 2026-08-26 |
| ortodent-deepen-3 | https://www.facebook.com/groups/1752281848329730/posts/334856163203… | 'Foreigners in Sofia & Friends' Facebook group post: 'Ortodent clinic in Lozenets. prominent dentist ever - extremely nice and professional' - accessed 2026-08-26 | 2026-08-26 |
| ortodent-deepen-4 | search:best dentist Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| ortodent-deepen-5 | search:english speaking dentist Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| ortodent-deepen-6 | search:dental implants Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| ortodent-deepen-7 | search:emergency dentist Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| ortodent-deepen-8 | search:dentist for expats Sofia | AI/search visibility scout 2026-08-26: not present in top results | 2026-08-26 |
| ortodent-deepen-9 | https://ortodentbg.com/team/ | Team page names seven dentists, each with an individual bio page: the clinic's chief physician and owner, and six further dentists including one identified as an oral surgeon | 2026-09-17 |
| ortodent-deepen-10 | https://ortodentbg.com/дентална-клиника-контакти/ | Contact page: address, phone, e-mail and a message form; no WhatsApp/Viber number or link found on the site | 2026-09-17 |
| ortodent-deepen-11 | https://ortodentbg.com/зъболекар-цени-софия/ | "Dentist prices 2026" followed by dozens of itemised EUR prices across exams, prophylaxis, whitening, orthodontics, therapy, pediatric, prosthetics and oral surgery | 2026-09-17 |
| ortodent-deepen-12 | https://www.google.com/maps?cid=7222431224792153230&hl=en | Independent English-language reviews: 'Luis BG survival' ("bilingual and friendly"), 'Ivan Balychev, MD, PhD' and 'Eduardo Caetano' each describe personal English-language treatment experiences | 2026-09-17 |
| ortodent-deepen-13 | https://ortodentbg.com/services/oralna-hirurgia-implantologia-sofia/ | Dedicated oral surgery service page (extractions, impacted wisdom teeth, root removal, cysts, bone augmentation); team page names one of its dentists as "oral surgeon" | 2026-09-17 |
| ortodent-deepen-14 | https://ortodentbg.com/services/ | Dedicated pages for root canal treatment, periodontology, oral surgery/implantology, caries treatment, prosthetics, orthodontic treatment, pediatric dentistry, teeth whitening and dental implants | 2026-09-17 |
| ortodent-deepen-15 | https://ortodentbg.com/team/ | Team page photos hosted on ortodentbg.com/res/uploads/ with filenames matching each named dentist, uploaded 2017-2022 | 2026-09-17 |
| ortodent-deepen-16 | https://ortodentbg.com/дентална-клиника-контакти/ | "ul. Gorski Patnik №45, Lozenets district, Sofia" — full street address, not just the district previously on file | 2026-09-17 |
| ortodent-deepen-17 | https://ortodentbg.com/зъболекар-цени-софия/ | "Ultrasonic scaling and plaque removal with Airflow ... 80 €" | 2026-09-17 |
| ortodent-deepen-18 | https://ortodentbg.com/зъболекар-цени-софия/ | "Composite (photopolymer) filling – 1 surface 80 €" | 2026-09-17 |
| ortodent-deepen-19 | https://ortodentbg.com/зъболекар-цени-софия/ | "Metal-ceramic shoulder crown ... 270 € ... Ceramic/Zirconia crown 370 €" | 2026-09-17 |
| ortodent-deepen-20 | https://ortodentbg.com/зъболекар-цени-софия/ | "Implant placement – BioHorizons ... 850 €" | 2026-09-17 |
| ortodent-deepen-21 | https://ortodentbg.com/зъболекар-цени-софия/ | "Initial examination (taking dental status and preparing a file) 25 €. Preventive checkup ... 20 €" | 2026-09-17 |
| ortodent-deepen-22 | https://ortodentbg.com/team/ | Clinic facilities list on the team page: "free use of the X-ray", alongside a full guarantee on all treatments; the itemised price list carries no separate imaging fee | 2026-09-17 |
| ortodent-deepen-24 | https://www.google.com/maps?cid=7222431224792153230&hl=en | Owner reply to 'Magdalina Atanassova' (2025-11-01): "Thank you for the lovely review! ... card payments aren't possible yet due to circumstances, but bank transfers are available." | 2026-09-17 |
| ortodent-deepen-25 | https://www.google.com/maps?cid=7222431224792153230&hl=en | Google listing 2026-09-17: histogram 5★ 333 / 4★ 0 / 3★ 3 / 2★ 1 / 1★ 10 of 347; 5 readable reviews all 5★, no repeated complaint | 2026-09-17 |
| ortodent-deepen-26 | https://www.google.com/maps?cid=7222431224792153230&hl=en | Google listing 2026-09-17: 96% 5★ of 347 (not 100%); readable review dates 2024-08 to 2025-11; accounts include a physician (MD, PhD) leaving a detailed personal review | 2026-09-17 |
| ortodent-deepen-27 | https://ortodentbg.com/team/ | "Free use of X-ray" listed among the clinic's facilities | 2026-09-17 |
| ortodent-deepen-28 | https://ortodentbg.com/зъболекар-цени-софия/ | "Implant placement – BioHorizons 850 €" plus a dedicated implantology consultation and crown-on-implant pricing | 2026-09-17 |
| ortodent-deepen-29 | https://ortodentbg.com/зъболекар-цени-софия/ | Comprehensive itemised price list (exams, surgery, orthodontics, pediatric, prosthetics) has no emergency/same-day item | 2026-09-17 |
| ortodent-deepen-30 | https://ortodentbg.com/дентална-клиника-контакти/ | "Book an appointment" button site-wide plus a contact-form message option on the contacts page | 2026-09-17 |
| ortodent-deepen-31 | https://ortodentbg.com/services/oralna-hirurgia-implantologia-sofia/ | Oral-surgery service page has sections "When to see an oral surgeon" and "What the examination includes" explaining symptoms, exam steps and procedures in plain language | 2026-09-17 |
| ortodent-gbp-2026-09-26 | https://www.google.com/maps?cid=7222431224792153230&hl=en | Google listing read on 2026-09-26: rating 4.8 from 348 reviews; star histogram 1★ 11 / 2★ 1 / 3★ 3 / 4★ 0 / 5★ 333; newest review dated 2026-09-21; 5 of the 5 newest reviews carry an owner reply, latest dated 2026-09-21. | 2026-09-26 |
| ortodent-deepen-23 | https://www.tripadvisor.com/TypeAheadJson?action=API&query=Ortodent… | TripAdvisor's own search for "Ortodent" returned no relevant results at all | 2026-09-29 |
| ortodent-deepen-32 | https://ortodentbg.com/ | Clinic's own homepage HTML read in full; no tripadvisor.com link anywhere on the page | 2026-09-29 |
| ortodent-deepen-33 | https://www.whatclinic.com/dentists/bulgaria/sofia/dental-clinic-or… | WhatClinic profile "Dental Clinic 'Orthodent'" (address shown there: 106 Tsar Asen St., Sofia), with a WhatClinic service score; its staff list names Dr Tsvetelina Uzunova as a founding partner of ORTHODENT. Read 2026-09-29. | 2026-09-29 |
Change History
| Date | Change |
|---|---|
| 2026-09-29 | Checked whether the clinic is listed on other review platforms: WhatClinic carries a profile for it as "Dental Clinic 'Orthodent'", whose founding dentist is the clinic's chief dentist and owner; the profile shows a different street address (106 Tsar Asen St.). |
| 2026-09-29 | Checked TripAdvisor's own search and the clinic's website for a TripAdvisor profile: none found on either channel. |
| 2026-09-29 | Corrected 2026-09-29: review recency within 3 months (newest review dated 2026-09-21); red flag "No dentists identified anywhere" removed: it contradicted the recorded finding that the clinic names its dentists. |
| 2026-09-17 | Re-read on 2026-09-17: the clinic's team page, detailed itemised price list, dedicated service pages and contact page in Bulgarian, plus its Google listing. Corrected: the clinic in fact names six dentists (including a dedicated oral surgeon) with bio pages, publishes a full street address, and a very detailed price list covering exams through implants and orthodontics — all three previously recorded as not published or district-only. Recorded: X-ray use advertised free of charge, implantology and oral surgery documented; no WhatsApp; English-language service shown by independent review evidence though the site has no English version; ten dedicated service pages. Google reviews show no signs of manipulation. Still unverified: TripAdvisor and other review-platform presence; a documented emergency/same-day service. |
| 2026-08-26 | Deepen 2026-08-26: rechecked website/contacts/operating status (unchanged); added Google rating (4.9/342) and a Facebook page as external sources; found and cited an expat-community (Foreigners in Sofia & Friends) recommendation confirming worksWithForeigners (previously null); visibility scout 5 queries - not present in any; no uncited sources found to triage; no sedation info found (left null). |
| 2026-08-26 | License verification 2026-08-26 against IAMN/his.bg outpatient-care registry: 3 same-name candidate registrations found in Sofia but none could be confirmed as this specific clinic, whose site names no individual dentist; recorded as null, not false. |
| 2026-07-12 | Initial data collection. |
A question or a correction?
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